SilverCart 1.2 - Inbound Shopping Cart Transfer

If you are selling products competing with many other vendors, registering your product catalog at a price portal can be a very efficient marketing measure.

These price portals do not just show the prices of products but sometimes also offer a shopping cart. If a customer has three products in his cart the online store with the best price for all three in combination will be suggested by the price portal. If the customer now checks out the cart‘s content from the price portal must be transfered to the cart in the online store.

This is called „Inbound Shopping Cart Transfer“. SilverCart offers this feature and it is configurable completely via backend.

The available configuration options should not bother you. If you register at a price portal and read their manual those options will make perfect sense to you.

One of our clients uses inbound shopping cart transfer and is among the few vendors who offer this feature in a certain price portal. The impact on the conversion rate is significant since referrers from the price portal that come with their prefilled car are far more likely to checkout than those who are annoyed because they have to fill their cart all over again.

This is really a unique SilverCart feature you don't see in garden-variety online shopping software.